TeeRoy's 2 Cents:
- A lot of artists might take this as a chance to slack off and take a break.
- Now this is how you seize an opportunity.
- The Roots might be the hardest-working group in showbiz.
- They're churning out new content at a record pace.
- More and more artists and brands are going to try and follow their lead.
The Roots are online and fully connected.
The Philly hip-hop outfit andTonight Show house band is flooding the market with content this week. The group posted a special calendar to its social media pages, listing a number of shows and events planned through Friday.
The Roots' YouTube takeover is already in progress. Scheduled entertainment includesGuitar Stories with Captain Kirk and Behind the Keys withJames Poyser -- both featuring A-list guests -- as well as Streams of Thought with Black Thought, theQuestlove Supreme Podcast, and DJ Questlove Presents.