There he goes again, making big business moves. Jay-Z has decided to get a deal popping and make more money as he sold half of his champagne brand Armand de Brignac business to Paris-based LVMH, Moet Hennessy Louis Vuitton. According to Hip Hop Wired, Armand de Brignac will have the resources of LVMH at their disposal and of course many recognize Jay's Ace of Spades brand champagne. By the way Ace of Spades is worth millions, so you see where the mogul is going with this. He will still keep half of his champagne business. But, this deal will give the brands a broader cultural reach with this new collaboration. Damn, now I really won't be able to afford those drinks.